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Coca-Cola launches ‘obesity ad’

first_img Tweet Sharing is caring! HealthLifestyle Coca-Cola launches ‘obesity ad’ by: – January 17, 2013 Share Sharecenter_img Share 30 Views   no discussions Fizzy drink makers have come under pressure from critics who say sugary drinks help cause obesityFizzy-drink giant Coca-Cola has launched an advert addressing obesity for the first time on television. The two-minute commercial highlights the firm’s record of making low-calorie drinks and reminds viewers all foods contain calories.The ad, which aired on US cable networks on Monday, follows mounting pressure on the soft drinks industry.New York City is preparing to ban large sugary drinks in restaurants, cinemas and stadiums.Coca-Cola has said the video was not made in response to criticism of the soft drink industry, but is an effort to raise awareness.It is not the first time the Atlanta-based firm has used advertising to address this issue, but it is a first for television. ‘Damage control’“There’s an important conversation going on about obesity out there, and we want to be a part of the conversation,” Stuart Kronauge, general manager of sparkling beverages for Coca-Cola North America, told the Associated Press.In the advert, a female narrator says Coca-Cola offers smaller portion sizes, is working to make better-tasting, low-calorie sweeteners and has voluntarily made lower-calorie drinks available at schools.The video adds: “All calories count, no matter where they come from.” It says: “If you eat and drink more calories than you burn off, you’ll gain weight.”Another ad, which will air later this week, features activities that add up to burning off the “140 happy calories” in a can of Coke.But Mike Jacobson, executive director for the Center for Science in the Public Interest, said that if the company was serious about tackling obesity it would stop fighting a tax on its drinks.“It looks like a page out of Damage Control 101,” he said. “They’re trying to disarm the public.”Industry tracker Beverage Digest has reported that consumption of fizzy drinks in the US has been declining steadily since 1998.BBC Newslast_img read more

Using LNG as Fuel Would Cut GHG Emissions by Up to 21

first_imgzoomIllustration, Image Courtesy: LNG Carriers/ Flickr-Kees Torn under CC BY-SA 2.0 license Using LNG as marine fuel would reduce the shipping industry’s greenhouse gas emissions by up to 21%, according to a study conducted by SEA\LNG and Society for Gas as a Marine Fuel Limited (SGMF).The percentage of GHG reduction is compared with current oil-based marine fuels over the entire life cycle from Well-to-Wake (WtW). The parties said that the benefit is highly dependent on the engine technology installed and, to a certain extent, on the type of reference fuel (distillate or residual).The study also confirms that emissions of other local pollutants, such as sulphur oxides (SOx), nitrogen oxides (NOx) and particulate matter (PM), are close to zero when using LNG compared with current conventional oil-based marine fuels.“The Life Cycle GHG Emission Study is a long-awaited piece of the ‘LNG as a marine fuel’ puzzle.  It not only confirms what we already knew in terms of LNG’s immediate impact on air quality, human health and its cleanliness, but clearly highlights the genuine, substantiated GHG benefits of using today’s marine engines capable of burning natural gas,” Peter Keller, SEA\LNG Chairman, said.A large number of SEA\LNG and SGMF member companies submitted up-to-date, technical data providing the basis for a complete and accurate life cycle analysis of the GHG intensity expressed in terms of CO2-equivalents.On an engine technology basis, the study showed that absolute WtW emissions reduction benefits for LNG-fuelled engines compared with HF-fuelled ships today are between 14% to 21% for 2-stroke slow speed engines and between 7% to 15% for 4-stroke medium speed engines. 72% of the marine fuel consumed today is by 2-stroke engines with a further 18% used by 4-stroke medium speed engines.Infographic Courtesy: SGMFThe study showed that LNG provides a significant advantage in terms of improving air quality which is particularly important in ports and coastal areas. Beyond the benefits associated with reducing air pollutants, the parties noted that LNG is a viable solution to reduce GHG emissions from international shipping and to contribute to the International Maritime Organization (IMO) GHG reduction targets.Ongoing optimisation in supply chain and engine technology developments will further enhance the benefits of LNG as a marine fuel, the parties noted. Additionally, bioLNG and Synthetic LNG, both fully interchangeable with LNG derived from fossil feedstock, offer the potential for significant additional GHG emissions reductions. For example, a blend of 20% bioLNG as a drop-in fuel can reduce GHG emissions by a further 13% when compared to 100% fossil fuel LNG.The international shipping industry is under pressure to cut emissions on the back of the IMO’s ambition to reduce the GHG emissions from international shipping by at least 50% by 2050 compared with 2008. More stringent air quality regulations, such as the IMO 2020 global sulphur cap, are also approaching. In the light of the IMO 2020 global sulphur cap, conventional oil-based residual marine fuels will need to either change in their specification or be replaced by alternative fuels like LNG, the parties concluded.last_img read more

BC resource and tourism industries braced as wildfires rip through forests

first_imgTourists are still filling golf courses and shops in Kimberley, B.C., but the smoke-filled city’s unique SunMine solar power project is operating at less than half of capacity as nearby forest fires continue to rage.Wildfires that have destroyed thousands of hectares of trees and filled the sky with thick smoke have put companies in B.C.’s resource and tourism industries on high alert.“Our main industry is really tourism, you know, mountain biking and hiking,” said Scott Sommerville, chief administrative officer at Kimberley, which issued an evacuation alert late Thursday that remained in place on Friday afternoon.“Downtown has been very busy … I’ve heard the golf courses are very busy,” he said. “Obviously, that’s going to change, we’re the No. 1 news story in B.C. today so that might affect tourism a little bit.”The city recently signed a letter of intent to sell the one-megawatt-capacity SunMine power plant to Teck Resources Ltd., the mining company that owns the retired mine on which it was built three years ago. The deal is to go to a referendum in October during the municipal election.The project, B.C.’s largest solar power plant, was supposed to generate profits for the municipality but last year heavy smoke from fires meant it barely broke even and the results are expected to be the same this year given this summer’s smoky conditions, Sommerville said.About 436,000 hectares of forest have been consumed so far by the fires, said B.C. Wildfire Service chief fire information officer Kevin Skrepnek in an update conference call on Friday afternoon.A lack of rain in weather forecasts suggest there’s little hope that the fire danger will decrease over the weekend, he said.“There are areas that are obviously curtailed for harvesting (wood) because of the wildfire conditions,” said B.C. Forests Minister Doug Donaldson during the same call.“At this point we haven’t seen any curtailments as a direct result of the fire, in mills, but if the fire season persists, we likely will see an impact on log supply until we can make it safe to get back into the woods again.”Industry has been lending equipment and personnel to help build fireguards to fight the fires, he added.Vancouver-based Conifex Timber announced on Thursday that it was temporarily shutting down operations at its mill in Fort St. James, B.C., due to an anticipated evacuation order.In a post on its website, Vancouver-based West Fraser Timber Co. Ltd. says it will keep its B.C. lumber, pulp and panel manufacturing mills operating as long as it is safe, but advises employees to make sure their supervisors have up-to-date contact information in case they have to evacuate.“The most important thing is the health and safety of all our West Fraser employees and their families who have been impacted by the fires in B.C.,” said CEO Ted Seraphim on the site.“This is a challenging time during which I am grateful of all the efforts of our employees who are working to protect our mills, fight forest fires and support each other.”Spokeswoman Tara Knight said all of the company’s mills were still operating on Friday afternoon but it is a “dynamic situation” that requires constant monitoring.B.C. mining operations owned by Teck are also not being impacted by the fires, said spokesman Chad Pederson on Friday, adding the company has response plans in place at all of its operations.Follow @HealingSlowly on Twitter.Companies mentioned in this article: (TSX:TECK.B, TSX:WFT)last_img read more

Ethiopia set to send crashed Boeing jets black box abroad

first_imgHejere: The black box from the Boeing jet that crashed and killed all 157 people on board will be sent overseas for analysis but no country has been chosen, an Ethiopian Airlines spokesman said Wednesday, as much of the world grounded or barred the plane model and grieving families arrived at the disaster site. In an interview with The Associated Press, Asrat Begashaw said the airline has “a range of options” for the data and voice records of the flight’s last moments. Also Read – Imran Khan arrives in China, to meet Prez Xi Jinping”What we can say is we don’t have the capability to probe it here in Ethiopia,” he said. An airline official has said one recorder was partially damaged. The Boeing 737 Max 8 aircraft crashed six minutes after takeoff Sunday, killing all 157 people on board. The disaster is the second with a Max 8 plane in just five months. While some aviation experts have warned against drawing conclusions until more information on the latest crash emerges, much of the world, including the entire European Union, has grounded the Boeing jetliner or banned it from their airspace. Ethiopian Airlines, widely seen as Africa’s best-managed airline, grounded its remaining four 737 Max 8s. Also Read – US blacklists 28 Chinese entities over abuses in XinjiangThat leaves the United States as one of the few remaining operators of the plane. “Similar causes may have contributed to both events,” European regulators said, referring to the Lion Air crash in Indonesia that killed 189 people last year. Others took action on Wednesday. Lebanon and Kosovo barred the Boeing 737 Max 8 from their airspace, and Norwegian Air Shuttles said it would seek compensation from Boeing after the low-cost carrier grounded its fleet. The US-based Boeing has said it has no reason to pull the popular aircraft from the skies and does not intend to issue new recommendations about the aircraft to customers.last_img read more

Jaipur man arrested for FB post seeking contract to kill Modi

first_imgJaipur: A 31-year-old man was arrested under sedition charges here on Thursday for uploading a post on social media seeking a contract to kill Prime Minister Narendra Modi. “We had received a complaint about the objectionable social media post on police control room, following which the accused was traced and arrested with the help of cyber cell,” said DCP East Rahul Jain. The accused Naveen Kumar Yadav, a resident of Rewari in Haryana presently living in Triveni Nagar here, had demanded a contract to kill the prime minister, saying he had a full-proof plan. Also Read – Uddhav bats for ‘Sena CM’ “Is there anyone who can give me a contract to murder Modi? I have a foolproof plan,” Yadav’s March 26 post read on Facebook. The DCP said the accused during interrogation accepted that he had posted the message on his Facebook wall and also withdrew it after several people raised objection to it. The accused revealed he was unhappy with the work done by the prime minister and the central government and has ideological differences with the PM, the officer said. Bajaj Nagar Police Station In-charge Manvendra Singh said Yadav had previously posted negative content against the PM and the Union government. He was arrested under IPC section 124A (sedition), 505B (disturbing public peace) and 506 (criminal intimidation), he said. Yadav runs a book store here.last_img read more

Common issues different stages

first_imgSwitching from a liberal outfit claiming to be devoted to serving people since generations to a right-wing Hindu nationalist party might seem like a startling turn of events (or perhaps not so!) for a politician; but upon a second look, without seeing this through the prism of politics but as a very common phenomenon, this is the plight of another woman fed up with the offending patriarchal method of functioning at her workplace. All India Congress Committee Convenor and National Spokesperson Priyanka Chaturvedi quit the Grand Old Party, expressing dissatisfaction with the party on Wednesday for reinstating some leader who had misbehaved with her at a press briefing in 2015, and two days later on Friday, she joined Shiv Sena in Mumbai. Not only has Priyanka Chaturvedi been vocal about matters of women empowerment and safety, she makes her mark by standing out with her articulate assertions about what she upholds. And of course, she did pay the price for it from time to time – the way it happens in the advanced, modern world with social media just a click away – trolls and abuse would pour in, her family was publicly threatened, even some party leaders (from Congress) attacked her. Initially suspended by the party, their reinstatement is what made Ms. Chaturvedi feel let down by Congress. “I realised that I will fail several women if I continue”, she said at a press conference. Indeed, this resonates with a lot of women who intend to work sincerely and diligently but preconceived notions pertaining to their womanhood invariably eclipse their capacity and performance. Also Read – A compounding difficultyThe other prominent reason for her to walk out was being denied an election ticket from Mumbai (it went to Bollywood actor Urmila Matondkar) “Yes, I wanted a ticket but I knew it would not lead to bitterness if the decision didn’t come my way. The reason has been that when we talk of women empowerment, we need to live by them.” She is quoted as saying. Some clear dynamics we see here is that irrespective of the stage of performance, the story of a lesser-star employee (particularly if it is a woman) is roughly the same everywhere. Regardless of how effective a person might be in terms of work, they are essentially a means to further some cause of the organisation under the brand of which they perform. A political party is no exception – before being an instrument of democracy, it is an organisation the top priority of which is its own survival, secondarily, its people. Women-centric method of functioning comes with the purpose of marketing an idea for ulterior gains. Not to defeminise, but women need to be treated as individuals based on their competence and set an example of a level playing field. At its root, Priyanka’s walkout is more of a social matter than a political one.last_img read more

NFL Coaches Yell At Refs Because It Freakin Works

In the first quarter of a scoreless 2016 AFC Championship game against the New England Patriots, Peyton Manning and the Denver Broncos faced third-and-6 from their own 44-yard line. Wide receiver Demaryius Thomas ran a 15-yard out, breaking toward the Broncos’ sideline. He did not catch Manning’s wobbly throw, but there was contact on the play, and Denver’s players and coaching staff appealed to the official for a pass interference call on Patriots cornerback Logan Ryan. They got one, and the Broncos got a first down, scoring the game’s opening touchdown four plays later.On the ensuing drive, the Patriots faced third-and-3 at their own 27-yard line. Rob Gronkowski ran a wheel route up the Broncos’ sideline with T.J. Ward in coverage. As the Patriots tight end turned to look back for the ball, the defender made contact and shoved him, preventing a catch. Both Gronk and Tom Brady yelled for a penalty. The flag did not come, and the Patriots were forced to punt.Similar plays led to different outcomes that benefited the team on the sideline closest to the on-field action. Most NFL refs would likely say they are immune any sideline bias. “If I make a call because a coach is screaming at me on one side of the field and it’s wrong, that’s a bad day for me,” former NFL official Scott Green told us. (The NFL declined to comment.)But as it turns out, a sideline bias in the NFL is real, and it’s spectacular. To prove it, we looked at the rates at which refs call the NFL’s most severe penalties, including defensive pass interference, aggressive infractions like personal fouls and unnecessary roughness, and offensive holding calls, based on where the offensive team ran its play.1Some of this research was published in March in Economic Inquiry.For three common penalties, the direction of the play — that is, whether it’s run toward the offensive or defensive team’s sideline — makes a significant difference. In other words, refs make more defensive pass interference calls on the offensive team’s sideline but more offensive holding calls on the defensive team’s sideline. What’s more, these differences aren’t uniform across the field — the effect only shows up on plays run, roughly, between the 32-yard lines, the same space where coaches and players are allowed to stand during play.The following graphs show the penalty rates per 1,000 plays for defensive pass interference and aggressive defensive penalties, which include unnecessary roughness, personal fouls, unsportsmanlike conduct, and horse-collar tackles.2The data includes regular-season games between 2010 and 2014, and uses coin-toss information provided by Football Outsiders and play-by-play data from Armchair Analysis. To estimate penalty rates, we used a model of penalty outcomes that depends on yard line and which sideline (offensive or defensive team’s) the play was closer to. Additional methodological details can be found here. Refs throw flags for defensive infractions at significantly higher rates when plays are run in the direction of the offensive team’s sideline; near midfield, defensive penalties are called about 50 percent more often on the offensive team’s sideline than the defensive team’s. Close to the end zone, where the sidelines are supposed to be free of coaches and players, these differences are negligible.For offensive flags, that association is reversed, at least on holding penalties.3Offensive pass interference calls didn’t vary by proximity to either team’s sideline. Here’s the rate of holding calls made on outside run plays, which shows how the defensive team’s sideline can help draw flags on the offense. Around midfield, offensive holding gets called about 35 percent more often on plays run at the defensive team’s sideline. So what could be causing this phenomenon?Refs are faced with a near-impossible task. They make judgment calls in real time, relying on just their eyes and their experience. Deprived of the advantages, like instant replay, that we enjoy from the couch, refs have less information to help them resist the normal subconscious urge to draw on external cues for assistance in making borderline calls. In psychology terms, this process is called cue learning. It’s why we laugh longer in the presence of other humans laughing,4Which, in turn, is the reason that many TV comedies use a laugh track. why we eat more in the presence of overweight company, and why our judgment of persuasive speeches is influenced by the audience’s reaction.The most common cue in sports is crowd noise, and because crowd noise almost always supports the home team, the way the fans sway the referees is the No. 1 driver of home-field advantage in sports. And one notable experiment suggests that how loud a crowd is helps refs decide whether an interaction should be penalized. A pair of German researchers showed actual referees old video clips of possible soccer infractions, with crowd noise played at high or low volume. Refs looking at the exact same interactions were more likely to hand out a yellow card when they heard a lot of crowd noise than when the volume was low.It follows, then, that screaming and hat-throwing football personnel may also have an effect on referee choices. In football, this sideline bias even seems to supersede refs’ tendency to support the home team: The differences in the penalty rates from sideline to sideline are several times larger than the differences in penalty rates between the home and away teams.That bias can affect the outcome even when officials have time to confer. In a 2015 playoff game between the Dallas Cowboys and the Detroit Lions, Matthew Stafford threw a third-and-1 pass to Brandon Pettigrew. Officials initially called defensive pass interference on the Cowboys’ Anthony Hitchens.But the flag occurred right in front of the Cowboys sideline. This led to some confusion. It also led to a helmetless Dez Bryant yelling at the official.After conferring with each other, the officials picked up the flag, a decision that Mike Pereira, Fox Sports’ rules analyst and the NFL’s former vice president of officiating, said was incorrect. Brian Burke of Advanced Football Analytics calculates that when the official picked up the flag, the Lions’ chances of winning that game dropped by 12 percentage points.Dallas won 24-20.Check out our latest NFL playoff predictions. read more

Weekly football predictions Week 3

Justin Zwick Last week: 3-1 Overall: 6-1 Picks: Ohio State, Michigan State, Iowa Last week’s college football schedule was chock full of marquee matchups, from Ohio State-Miami to Oklahoma-Florida State to Michigan-Notre Dame to Alabama-Penn State. The height of competition was no challenge for James Laurinaitis, however, as the former Buckeye linebacker correctly predicted the winner for all four contests. Laurinaitis moved to within one game of leader Justin Zwick, who used a 3-1 week to push his first-place standing to 6-1 overall. Defending champion Quinn Pitcock, who celebrated his 27th birthday this week, is tied for second with Laurinaitis at 5-2. THIS WEEK’S GAMES: Ohio @ No. 2 Ohio State Notre Dame @ Michigan State No. 9 Iowa @ No. 24 Arizona Quinn Pitcock Last week: 2-2 Overall: 5-2 Picks: Ohio State, Notre Dame, Iowa Zack Meisel Last week: 2-2 Overall: 3-4 Picks: Ohio State, Michigan State, Iowa Dallas Lauderdale Last week: 3-1 Overall: 4-3 Picks: Ohio State, Michigan State, Iowa James Laurinaitis Last week: 4-0 Overall: 5-2 Picks: Ohio State, Notre Dame, Iowa read more

Levein urges Celtic and Rangers to pay for VAR

first_imgHearts manager Craig Levein has called for the introduction of video-assisted referees (VAR) in Scottish football and suggested Celtic and Rangers could pay for it.Levein has furiously criticized Scottish referees as his side has paid dearly for two wrongful decisions just in the past week.The latest was a controversial late penalty for St Johnstone in midweek, as Hearts had to settle for a point in a 2-2 draw.The Scottish Professional Football League ran an estimate for the cost of VAR, and it would cost £1m per season, and Levein believes Celtic and Rangers can pay for it as they earn money from playing in Europe this season.“I read recently that Ajax gave up their European money to take up the plastic pitches and put down grass pitches for the rest of the clubs in the league,” Levein told Sky Sports.Mikey Johnston, CelticJohnston is disappointed after being injured Manuel R. Medina – September 11, 2019 Celtic winger Mikey Johnston was disappointed to miss Scotland Under 21 national team’s victories over San Marino and Croatia, and he hopes he can return to play soon.“Maybe the Old Firm would give up their European money to put VAR in for everybody.“Unless we find somebody. Somebody bought Hampden so maybe somebody could put the money in to bring VAR in. It would certainly help referees.“VAR for me is the answer to the problem. As it is just now you just get one shot at it. It happens in rugby and it seems to be quite popular, there are less mistakes.“I think it’s a good idea, it’s just where we are going to find the money for it.”last_img read more

Kanchelskis Martial could replace Ronaldo at Real Madrid

first_imgFormer Manchester United midfielder Andrei Kanchelskis doubts that Anthony Martial will be at the club next seasonThe French striker has had a drastic turn around in fortunes at Old Trafford this season in light of Romelu Lukaku and Alexis Sanchez’s struggles.Martial has scored seven times in 12 Premier League outings and appears to have rediscovered the form that led United to fork out £36m to sign him from AS Monaco in 2015.Martial’s existing deal at United will expire at the end of the season, but the club does still retain the option to extend it for another year and hope to agree on a renewal.But talks between Martial’s representatives and United have been ongoing for a long time now with the Frenchman’s agent, Philippe Lamboley, announcing his client wanted to leave in June.And Kanchelskis can’t see Martial hanging around and instead he believes Martial could end up emulating Cristiano Ronaldo by moving to Real and, potentially, becoming their star man.“Martial won’t be playing for Man Utd next season and I think he could follow the same route that [Cristiano] Ronaldo did by moving to Real Madrid,” Kanchelskis told Bwin.harry maguire, manchester UnitedMaguire says United need to build on today’s win George Patchias – September 14, 2019 Harry Maguire wants his United teammates to build on the victory over Leicester City.During the summer, Harry Maguire was referred to as the ultimate…“Martial is young and has started to show what he can do. If he can reach his potential, he has the chance to go and replace Ronaldo as Madrid’s next Galactico.“He obviously still has a lot to learn, but there’s a chance for him to make it happen.”The Russian also predicts another exit from United in goalkeeper David de Gea, who is yet to agree on a new long-term contract.United recently activated an option to extend the Spaniard’s current deal by another 12 months.“De Gea won’t sign a new contract so the club have to decide whether they cash in on him in the summer,” said Kanchelskis.“With [Thibaut] Courtois going to Real Madrid, Juventus and PSG could be two destinations for him. I think Juventus are building a very strong team and he may want to be a part of that.”last_img read more