Over 3,000 girls went missing from Bihar in 2016, and in over half the cases — 1,587 to be exact — “love affairs” are said to be the reason. According to the National Crime Records Bureau, 3,037 girls went missing from different parts of Bihar, which occupies the eleventh position among States in crimes committed against women.According to the police, 168 children have gone missing in the past year from just four districts in the border areas. Katihar district alone reported 81 missing cases of children — 30 boys and 51 girls — followed by Kishanganj with 32, Purnia (29) and Araria (26).A non-government organisation report said 2,674 missing cases of children were registered in Bihar from January 2013 to January 2014.On Monday in the State Assembly, senior BJP leader Nand Kishore Yadav asked the government how 656 children had gone missing from Patna alone last year. He wanted to know what steps the government had taken to tackle this. Of those who went missing “443 were later found”, Minister in-charge of Home department, Bijendra Prasad Yadav, informed the Assembly. The Minister assured the Assembly that all necessary action was being taken. “A nodal officer has been deputed in all police stations to act swiftly as soon as information about a missing child is received … a special campaign will also be launched soon.” In many cases, Mr. Yadav added, the missing children had grown up and were capable of raising an alarm if they were forcibly taken away. “It shows that they may have disappeared for personal reasons.”However, several activists and academics working to prevent human trafficking told The Hindu that “organised crime” could also be a factor behind the problem. Lured by traffickers“Bihar is a poor State and the border districts are among the poorest of all… children, mostly girls, go missing from these districts, lured by promises of marriages by those involved in human trafficking,” Shilpi Singh, who runs the non-profit organisation, ‘Bhoomika Vihar’ at Katihar, told The Hindu. She also disagreed with the police’s theory of “love affair.” “If most of the girls elope due to love affairs, they should come back after marriage or their whereabouts will be known. But that hardly happens.”
Incorporated were the seventh and eighth innings when they scored five consecutive runs on four wild pitches by Adam Ottavino (1-2).According to the Elias Sport Bureau, the Dodgers were the first team in the live-ball era (since 1920) to score at least five runs on wild pitches.“These games are played by human beings,” Rockies manager Bud Black said. “Games like this happen. They’re painful when you’re on this end of it but we’ve had our share where it’s gone the other way.”The two teams combined to throw eight wild pitches, which according to STATS is the most in a single game since 1913. Dodgers starter Brandon McCarthy threw three, one of them scoring a run.Bellinger now has 24 home runs, helping the Dodgers stretch their longest string since they won 10 straight in August 2013. Colorado lost its season-worst fifth in a row.ADVERTISEMENT What ‘missteps’? WATCH: Firefighters rescue baby seal found in parking garage Cayetano to unmask people behind ‘smear campaign’ vs him, SEA Games Ethel Booba on hotel’s clarification that ‘kikiam’ is ‘chicken sausage’: ‘Kung di pa pansinin, baka isipin nila ok lang’ MOST READ Los Angeles Dodgers’ Cody Bellinger watches his two-run home run against the Colorado Rockies during the third inning of a baseball game in Los Angeles, Sunday, June 25, 2017. (AP Photo/Chris Carlson)LOS ANGELES — The Los Angeles Dodgers unleashed yet another weapon to continue their winning streak.The vaunted wild pitch.ADVERTISEMENT World’s 50 Best Restaurants launches new drinking and dining guide Lopez saves match point, beats Cilic in Queen’s final Lacson: SEA Games fund put in foundation like ‘Napoles case’ Heart Evangelista admits she’s pregnant… with chicken The Dodgers have hit at least one home run in 17 consecutive games, tying their record in Los Angeles. Their franchise record is 24 consecutive games set by Brooklyn in 1956.Kenley Jansen got five outs for his 17th save, and his first career double and RBI to drive in the Dodgers’ final run.Jansen also walked his first batter of the season after striking out 51 in a dominant year.“That was a good streak,” Roberts said. “That was historical.”Colorado led 6-4 when Ottavino took over with two on and two out in the seventh. He walked a batter and threw a wild pitch that allowed one run to score. Ottavino then threw another wild pitch for the tying run, and when catcher Tony Wolters couldn’t find the ball, Austin Barnes raced home from second.“He had third base, he was going hard, took the turn around third base and the play is in front of him,” Roberts said. “At that point you have to be instinctual.”The Dodgers added five more runs in the eighth, the first two scoring on another pair of wild pitches by Ottavino. He had thrown three wild pitches this season before the problems at Dodger Stadium.The Rockies could not stop their losing skid despite taking a 5-0 lead off McCarthy. The Dodgers came back for their 16th win in 17 games.BELLINGER POWERHe now has six multihomer games this season, a Dodgers’ rookie record and second all-time to Mark McGwire’s seven in 1987. He also beat out an infield hit and made a diving catch in right field. The Dodgers made some history Sunday, albeit with a great assist from the Colorado Rockies, scoring a record five runs in the final two innings on four wild pitches by Adam Ottavino.Add the almost requisite home-run production from rookie sensation Cody Bellinger — this time he had two — and the Dodgers had a 12-6 comeback win over the Rockies for their 10th consecutive victory.FEATURED STORIESSPORTSSEA Games: Biñan football stadium stands out in preparedness, completionSPORTSPrivate companies step in to help SEA Games hostingSPORTSMalditas save PH from shutout“That was a long, crazy game,” said Dodgers manager Dave Roberts.The game went four hours and 19 minutes, making it the longest nine-inning game since Dodger Stadium opened in 1962. LATEST STORIES “(Dodgers broadcaster) Manny Mota comes in to remind me every day, I already got paid for yesterday,” Bellinger said. “That’s a good reminder.”TRAINER’S ROOMRockies: OF Carlos Gonzalez missed his third consecutive start with a sore shoulder. Black said Gonzalez did take some early batting practice and was showing improvement.Dodgers: Put OF Franklin Gutierrez on the 10-day disabled list with another bout of Ankylosing Spondylitis, an immune arthritic condition he has battled since 2011. The team is uncertain if he will be ready to return after the 10 days off. The team called up infielder Mike Freeman from Triple-A Oklahoma City to his roster spot.UP NEXTRockies: RHP German Marquez (5-3, 3.92 ERA) is scheduled to start the Monday opener of a three-game series against the Giants in San Francisco. The rookie has allowed only three earned runs in his last three starts (1.93 ERA) and is 3-1 with a 3.00 ERA in six road starts.Dodgers: LHP Rich Hill (4-3, 4.73) will attempt to pitch into the sixth inning for the first time this season when he starts Monday against the Angels. It will mark his 10th start. In his last start Wednesday against the Mets, he allowed one run on four hits in five innings.Sports Related Videospowered by AdSparcRead Next 1 dead in Cavite blast, fire Robredo: True leaders perform well despite having ‘uninspiring’ boss PLAY LIST 02:49Robredo: True leaders perform well despite having ‘uninspiring’ boss02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games Don’t miss out on the latest news and information. 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While the initial show was a success, Kirkpatrick had to reassess the model going forward. “We had five equal partners and the decision-making process was structured on a consensus basis,” he says. “The democratic model doesn’t really work.”Kirkpatrick said he’s been approached by number of media companies seeking partnerships (and one interested in acquiring Techonomy). Last month, Forbes Media struck a strategic partnership with Techonomy, taking a minority investment in the venture. The partnership with Forbes includes media sponsorship of the Techonomy 2011 conference. Other partners in Techonomy Media today include former Fortune publisher Mike Federle, and Simone Ross, former program director for Fortune’s conference division. Going forward, Kirkpatrick wants to create more conferences for additional verticals and bolster the content side of the business (with help from Forbes), with a mix of blogs, video and other channels. For Kirkpatrick, one of the most impressive tech content models out there is IBM’s Smarter Planet initiative, which offers articles, rich media, data reports and more across a variety of sectors. “For content to be successful it has to be well-created (if it’s video, it has to be well-produced),” says Kirkpatrick. “You need to think about what’s useful, what’s most likely to be picked up. It’s not just about producing the best content anymore but producing things that will be repurposed.” In 2010, former Fortune editor David Kirkpatrick teamed up with other ex-Fortune colleagues to form Techonomy, a new media business aimed at convincing leaders from all sectors that technological and social invention is critical.“I’ve been a wage slave at larger media companies and the journalists who don’t have one of the very few high-paying editorial jobs have to be entrepreneurs,” he says. “For people in journalism today, it shouldn’t be, ‘how do I get a job,’ it’s ‘how do I create a business.’”Kirkpatrick actually owned the Techonomy URL for 15 years before launch (he acquired it from an acquaintance whose business folded). The original vision for Techonomy was a hybrid of original reporting, opinion, aggregated content and contributed long form journalism, as well as a combination of publishing, teaching, consulting and partnerships. The startup’s debut conference took place in August 2010 featuring speakers such as Bill Gates and former Google CEO Eric Schmidt.Live Events Key To Profitable launch A successful live event can be the building block for an editorial venture. “Look at some of the startups out there—Technorati, paidContent, GigaOM—all started as blogs and became very successful but they initially weren’t highly profitable because it’s hard to support quality digital journalism with digital advertising,” says Kirkpatrick. “It wasn’t until they added a conference component that they became profitable. Conferences are a good business. They can be profitable from the start with minimal capital investment.” The second Techonomy conference will take place Nov. 13-15.
The first of its kindSouthern Living, a pioneer in this experiential brand extension model, is on nearly its 30th year of building an Idea House, and has near cult-like followings for its homes that draw upwards of 20,000 visitors in person, proving that a project as expansive and daunting as building and marketing a home is profitable.Sid Evans, editor-in-chief of Southern Living and Coastal Living, says that back when the Idea House project was first conceptualized, “that was a pretty radical concept at the time for a bunch of magazine editors,” to be able to represent a house in its entirety rather than just writing about or photographing it.Focused on creating quality builds and showcasing beautiful designs, the brands are ultimately concerned with generating inspiration for their audiences, with an emphasis on southern charm or coastal relaxation for the magazines’ specific reader-interests.For both SL and CL, their Idea Houses offer revenue streams from more than one area and lasts far beyond than the initial construction and display of the house.Living room | Southern Living‘s 2018 Idea House in Austin, TX.As with many showcase homes, the SL and CL Idea Houses come together with the help of partnerships from builders, who secure the lot and build the home, the designers, who bring their own high-profile social followings, and advertisers, who supply products. Along with the investment from the magazines themselves, the sponsors and the brand see a return from a variety of locations that lasts far beyond the house’s initial construction and display.Evans says that revenue is seen from the public home tours, which, this year, run between June 15 and November 8, advertising via print and digital coverage, and the sale of the house plans—which are sold through a separate house plans business extension consisting of over a thousand blueprints available for purchase.For sponsors, the real profit comes when readers want to incorporate the ideas from the house into their own homes. “I think that they tend to see a very strong bump in sales and that’s why so many of the sponsors come back year after year,” says Evans.Editorial coverage of the Idea Houses begin during the construction phase of the project, which allows for readers to become engaged with the journey of building the home. Evans says that the sneak peaks on the brand’s Instagram and Facebook feeds drives engagement and drives readers to the actual house for public tours, which at $15 per person, provides revenue for the brand while a portion of the proceeds are donated to a local charity.For SL’s 2018 Idea House, which is located near downtown in Austin, TX, Evans says he expects the outpour to be even higher than average, while the 2018 CL house is located in the smaller community of Habersham, South Carolina and is expected to draw a comparatively smaller crowd.“Last year we had a house in Bald Head Island, which you have to take a ferry to get to. So it’s a little bit more remote, a little bit harder to get to. I think that house still had over 10,000 people who went through it,” he says. A showcase home with a family in mindSketch of the Whole Home Project house | Image Courtesy of House Beautiful Magazine.The Whole Home Project by House Beautiful takes the idea home concept one step further. By incorporating a the theme of wellness and healthy living throughout the entire house, the Whole Home still features an aesthetically-pleasing design, but it also utilizes everything from color and decor to fixtures and appliances to bring peace-of-mind to inhabitants.“It’s not just a house that looks pretty so you can say you did it, but it’s a house for living in and loving. I feel like this Whole Home Project is the truest expression of that that we’ve undertaken in terms of a project like that,” says Sophie Donelson, editor-in-chief of House Beautiful.The magazine has experimented with design-oriented showcase homes in the past, and has an ongoing concept kitchen project called Kitchen of the Year that is on its 11th year, but the Whole Home Project is a first of its kind for the brand as it highlights a very specific objective throughout an entire home.The initial concept didn’t include the construction of a physical home, however. Inspired by friends and family who Donelson saw seeking wellness and healthy living hacks from sources outside of their homes, she originally planned on creating an editorial series that offered inspiration in how to bring these themes into readers homes. Comprised of four chapters: calm, health, unplug and detox, and revibe and recharge, the editorial project was called “The Whole Home Report,” and held spots within different print editions, but didn’t extend beyond that.Construction of the Whole Home Project is underway | Image courtesy of House Beautiful Magazine.“Leave it to the sales and marketing team to say, ‘Let’s not stop there. Let’s build a house!’” says Donelson, who agrees that it was an obvious extension from the editorial platform.Securing the builder and the kitchen designer for the project was an easy next step for House Beautiful. “When they heard this idea of a wellness and happiness home, they really latched onto it,” says Donelson.“This is a space that someone will buy and they will live here,” says Brenda Saget Darling, associate publisher at House Beautiful. “It is seriously thinking about what their needs are, and [wellness] is a topic that resonates with everybody, which is why we had so many sponsors come on board almost immediately.”As a principle, the magazine wanted its partners to be on the same page with the mission of the Whole Home Project, and worked to find specific advertisers who practiced similar wellness and happiness initiatives in their own businesses. “What was the most amazing thing was that everywhere I went, every one of our partner sponsors had some kind of wellness initiative that they wanted to share,” Saget Darling tells Folio:. “It just organically evolved.”Once the Whole Home is revealed in the November print issue of House Beautiful, the house itself will be open for the magazine, the sponsors and the subscribers to visit and tour until the house itself is sold. Rather than selling tickets to public tours, Donelson says that she plans to invite local subscribers in the Atlanta area to a series of events while also hosting charity events with the local Ronald McDonald House.Securing successful partnershipsBoth Southern Living’s and Coastal Living’s idea houses and House Beautiful’s Whole Home Project prioritize national sponsors within their showcase houses as a way to illustrate how various products could work in a reader’s home.However, the brands take different courses of action when finding sponsors.For House Beautiful, about 75 percent of the advertisers it’s using in the Whole Home Project had worked with the brand before. When approached about the new project, Brenda Saget Darling, associate publisher at House Beautiful, says that they had no issues getting them to sign back on as well as landing new partnerships.Master bedroom porch | An exclusive first look at Coastal Living’s 2018 Idea House in Habersham, SC“From an advertising point-of-view, it has been a phenomenal success,” says Saget Darling. “There’s been a significant increase in revenue from the perspective that all of our ad partners either significantly increased their spend from 2017, but it also garners new advertisers that we had never carried before.”Many of the Whole Home Project sponsors were required to pay sponsorship fees, which Saget Darling says was a real revenue driver for the brand, but the partners receive their fair share of marketing from the deal.“Editorial coverage is part of their package and our hope is that they have a story to tell,” she says. Beyond individual features both print and digitally, the sponsors will also have access to the house itself to host events and tours, be given visual content for their social pages, and in some cases, are given category exclusivity within the building of the home itself.SL and CL generally approach their sponsors after creating a rough concept for the home including its location, design and materials that will be used. And while the brands have storied histories with sponsors, they don’t always repeat those partnership if they feel the brands don’t best represent the design of the homes.“We’re very picky about where we’re going to build, what kind of community we want to be in, what kind of location we want to be in, and who we’re going to be partnering with,” says Evans. “One year, a house might have really extensive outdoor spaces, which would appeal to outdoor-oriented sponsors, and then another year we may not.”Another similarity between the brands’ showcase houses is how they register the success of the projects. All of the brands will be looking for clicks and page views on their digital channels as well as engagement on their social pages, and finally newsstand sales.“We want the feedback from the readers to be great, we want to hear good things from them,” Evans tells Folio:. “That is something that we can quantify through the mail that we get, through newsstand sales, through the digital traffic that we see, the way that people respond to it on social media, the number of people who actually go see the house in person. So there are a number of benchmarks.”House Beautiful anticipates a fallout years to come between readers integrating these ideas into their homes and the other brands and companies following in its footsteps. “I really hope that we are credited with being the first media brand, if not the first entity, to really pioneer a house for wellness and happiness,” says Donelson. “And then I do hope that there will be copycats!” An exclusive first look at Coastal Living‘s 208 Idea House in Habersham, SCShowcase houses aren’t a new concept for shelter magazines. Generally viewed as a natural—and expected—extension of a brand, it’s not atypical at this point for a magazine to participate in the nearly three-decade long trend by building part or all of a house of its own.Tasked with demonstrating to their readers design schemes that encapsulate modern design trends, showcase houses have been increasing in frequency, especially in the last decade, with brands like House Beautiful creating its inaugural wellness concept home this year.But as the trend expands, it takes on new forms from brand to brand and from year to year. By changing the location, design, or theme of the house, shelter magazines can make their showcase homes stand out among shared audiences, serve as destinations for people to visit, and remain profitable revenue sources for the brands.